A report showing that the UK shopping trends with eCommerce increased revenue by 12% in January over the same period last year was released. Over the same time clients at Onefeed, the Google Shopping Experts, saw an increase in revenue of 42%.
UK eCommerce sales in January rose 12% year over year, according to the Interactive Media in Retail Group (IMRG) and Capgemini. This is in sharp contrast to the figures recorded for the clients of Onefeed.
Clients of the Google Shopping Experts at Onefeed saw revenue increase by 3.5 times the UK national average over January 2016. At the same time reducing the average Cost of Sale (CoS) by over 2%.
While the growth in UK Shopping trends from eCommerce revenue as a whole has slowed from the record year of 2016, Onefeed continues to show there are opportunities for growth in the UK Google Shopping market.
The secret to making a success of Google Shopping during these tough economic times is partnering with experts who specialise in making clients a return from the platform. It is not just an AdWords add-on, it is a route to market that if utilised and used to maximum efficiency can produce dramatic results.
Onefeed does not use a “set it and forget it” automated bidding system, having beaten those in head to head tests. Instead, with a team of dedicated account managers who optimise your feed, ensuring errors and issues are addressed, set and adjust bids so you get visibility without overpaying. Combined with A/B testing of titles and more to ensure our clients get increased revenues while reducing the CoS.
Onefeed are so confident your results can be improved, they have a unique paid on results fee structure. This results in rewards only coming into effect when you see the increase in revenue and reduction in CoS you want.
For more information about how Onefeed can help your business, call the sales team on 01202 497077 or email sales@onefeed.co.uk
