[vc_row][vc_column][vc_column_text]With nigh on one hundred speakers and over five thousand online sellers attending and presenting, the Internet Retailing Expo is one of the biggest dates in the British E-commerce calendar. Over two days, there will be dozens of workshops covering…
Black Friday is no doubt the biggest shopping day of the year and as competition heats up, you don’t want to miss out on the sales generated this November 24th. So how can you make the most of this critical…
Why Make Your Ad Campaigns Mobile Friendly? It has been reported that nearly one-third of smartphone users will immediately switch to another website if yours doesn’t appear to instantly satisfy their need. This figure then increases to over 64%* when…
Onefeed Crushes Automated Bidding Software in Head to Head Test If you are looking for a way to manage your Google shopping feed there are 2 different ways to go, the automated and the managed campaign routes. Onefeed are firm…
Google Product Ratings Explained Google recently announced that the Google Product Ratings (also known as the star ratings) you can see in the Google Shopping ads have the effect of increasing the Click Through Rate (CTR) by 5% on average.…
Black Friday, November 28th, 2014 was the biggest day in UK e-commerce history. For some sites, it was too much to handle and they went offline under the strain. For most, it was a very busy day, with…
Onefeed PLA Campaigns using the API There were a number of issues we identified in the New Google Shopping Campaigns recently. It is now being offered as an extra campaign feature for the majority of our clients. I’d like to…
As many of you will be aware the Google ‘Shopping Campaign’ options have been on trial now since about October 2013 to a select few merchants. It is rumoured that this will be fully released to all customers next…
Happy new year to all the Onefeed blog readers. I hope the Christmas period was profitable. As I see no major casualties as yet so l can assume that those that were struggling have now closed down. I hope…
